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Topic: Ppc

Google Merchant Center E-Commerce SEM PPC Product Data Feed Optimization Feeds Product Data Feeds Shopping Ads

Google is Changing the Rules for Unique Product Identifiers
By Tony Capetola on August 21, 2019

Yet another announcement from Google, and this time it is all about product feeds and unique product identifiers. Specifically though, Google will be enforcing new rules for retailers as...

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Google Shopping SEM PPC ecommerce Google Ads Shopping Ads

Google Ads Is Killing Off Accelerated Delivery for Shopping and Search Campaigns [UPDATED]
By Tony Capetola on August 20, 2019

Yes, it is true - Accelerated Delivery is going bye bye. "Starting 1st October, accelerated budget delivery will no longer be available on Search campaigns, Shopping campaigns, or shared...

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Google Shopping E-Commerce SEM PPC ecommerce Google Ads Smart Shopping Campaigns

Google Very Quietly Releases Item ID Targeting for Smart Shopping Campaigns
By Tony Capetola on August 8, 2019

And we were just as surprised as you may be now, and on the heels of us adding support for Smart Shopping campaigns in Sales & Orders. Item ID subdivision has come to Smart Shopping...

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Google Shopping E-Commerce SEM PPC Shopping Ads Smart Shopping

We Now Support Google Smart Shopping Campaigns
By Tony Capetola on July 24, 2019

Smart Shopping Campaigns are now live in our Full Access plans for the Google Shopping campaign manager.  This adds an entirely new layer to our app's capabilities that could be of great...

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Google Shopping E-Commerce SEM PPC Feeds Product Data Feeds ecommerce Partnerships E-Commerce Marketing Bing Shopping Shopping Ads Shopify

Sales & Orders has Officially Launched in the Shopify App Store
By Tony Capetola on July 1, 2019

All of us here are incredibly proud and excited to announce that our app is now fully launched in the Shopify App Store.

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