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AdWords Google Shopping Google Merchant Center E-Commerce SEM PPC Product Data Feeds Selling Online ecommerce E-Commerce Marketing

Google Shopping in the EU: What You Need to Know
By Anthony Capetola on July 23, 2018

It was the major talk of the town for a few months this year: The EU’s incredible anti-trust case against Google, but more specifically how Google had to alter Google Shopping in the...

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Google Shopping Google Merchant Center E-Commerce SEM PPC Product Data Feed Optimization Feeds Product Data Feeds ecommerce E-Commerce Marketing

Google Product Feed Specifications Update for 2018
By Anthony Capetola on June 27, 2018

Google has announced this years updates to Product Feed Specifications! We see these every year as Google continues to seek to improve the Shopping experience for both consumers and...

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E-Commerce SEM PPC Product Data Feed Optimization Feeds Product Data Feeds New Feature Release ecommerce E-Commerce Marketing Bing Shopping Bing Ads Bing Bing Merchant Center

You Can Now Set Up Your Bing Shopping Feed For Free Using Sales & Orders!
By Anthony Capetola on June 26, 2018

We are super excited to announce the official launch of our Bing Shopping Feed Tool. You can now extend the reach of your product advertising to an entirely new sector of shoppers...

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Google Shopping SEM PPC Google E-Commerce Marketing

Google Shopping Pro Optimization Tip: Building a Top Performers Campaign
By Richard Aviles on February 28, 2018

Effective Google Shopping strategy doesn't necessarily need to be overly complicated. In our latest video, Marketing Manager Tony Capetola details a very simple optimization technique...

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Google Shopping E-Commerce PPC Feed Optimization Google

5 Easy Google Shopping Optimizations for Your E-Commerce Store This Holiday Season
By Richard Aviles on December 11, 2017

With the holiday season upon us, many e-commerce retailers are staring at a make-or-break stretch of the year. Ideally, this is the time where your store performs its best in channels,...

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