PPC E-Commerce Marketing Microsoft Microsoft Advertising Microsoft Merchant Center
With the holiday season fast approaching, retailers are exploring ways to substantially expand their reach in a way that helps sales and doesn't overly inflate their budget. Enter...
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SEM PPC Selling Online Digital Marketing E-Commerce Marketing
Google's latest automated campaign type has been officially cleared for beta launch after successfully yielding positive results in early-phase close testing.
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Google Shopping PPC ecommerce Shopping Ads Smart Shopping
Smart Shopping has made it easier than ever for retailers to effectively advertise their products on Google and achieve their sales goals.
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On February 12th, 2021, Maryland became the first US state to pass a broad stroke digital advertising tax aimed at attempting to balance the equation between big tech influence and...
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PPC Google Ads Search Engine Marketing
In a move that has been long in the making, Google has officially announced that it will stop selling ads (via Google Ads) based on one's browsing history from website to website.
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