We've Partnered With BigCommerce & Launched 'Google Shopping by Sales & Orders'!

By Anthony Capetola on Dec 04, 2017

Bethpage, NY – Sales & Orders, Premier Google Partner and creator of Management Software for Google Shopping, announced today it has partnered leading ecommerce platform provider BigCommerce to launch ‘Google Shopping by Sales & Orders,’ a native Product Feed Tool designed to help BigCommerce store owners effectively leverage the full capabilities Google Shopping.

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The 2017 US Cyber Monday Google Shopping Analysis Snapshot

By Richard Aviles on Nov 29, 2017

Bethpage, NY - Sales & Orders has released its Cyber Monday 2017 US Google Shopping Analysis Snapshot, detailing a strong showing following what was a huge Black Friday.

E-commerce retailers experienced noteworthy growth this Cyber Monday compared to last, and much of the success can be credited to a willingness to spend more aggressively on Google Shopping.

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The 2017 US Black Friday Google Shopping Analysis Snapshot

By Richard Aviles on Nov 28, 2017

Bethpage, NY - Sales & Orders has released its official analysis of Black Friday 2017, revealing some interesting trends across Google Shopping that have continued to develop over the course of the year. 

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Google Shopping Campaign Priorities Best Practices

By Richard Aviles on Nov 16, 2017

Retailers are constantly looking for a leg up when it comes to improving their positioning and overall success in Google Shopping.

For many, this arena is a bit of an enigma considering we can’t target specific keywords or demographics/interests like we can in the Search and Display networks.

So how do e-commerce stores crack the code, and improve their results in Google Shopping?

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AdWords Remarketing and Dynamic Remarketing Campaigns Now Expanded to Gmail

By Anthony Capetola on Nov 10, 2017

Yesterday, Inside AdWords published a lovely reminder about some of the new innovations from Merchant Center and AdWords.

My reaction went something like this:

“New stuff? No ☹.”

“Wait!!!!” New stuff? YES!!!! 😊”

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