Google Shopping E-Commerce ecommerce E-Commerce Marketing Google Express Shopping Actions
With Google Marketing Live just around the corner (May 14th), some very interesting yet vague news has many search marketers and retailers scratching their heads. Is Google Express...
Continue Reading
Google Shopping Google Merchant Center E-Commerce Product Data Feeds Product Data Feeds
As of July 31st, 2019, retailers with country of sale set to Austria, Belgium, Canada, Ireland, or Poland will be required to submit accurate shipping rates for their product feeds in...
Continue Reading
Google Shopping Product Data Feed Optimization Product Data Feeds
The first of 2019's Google Product Feed Specifications updates is now official! Emails have just been received - Google Product Category has now been made optional for ALL PRODUCT...
Continue Reading
Google Shopping E-Commerce PPC ecommerce E-Commerce Marketing
Emails have gone out as of today with Google announcing that image search will now be part of the Search Network by default for Shopping Ads. Previously, the images section of Google was...
Continue Reading
Google Shopping E-Commerce ecommerce E-Commerce Marketing Bing Shopping Google Ads
One of the most common approaches to setting up Shopping campaigns is to segment everything by brand. By doing it this way, retailers can improve their control over ad spend while also...
Continue Reading
