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Topic: Google Merchant Center

Google Shopping Google Merchant Center Feed Optimization Feeds Product Data Feeds

More Updates For Google Merchant Center 2017
By Tony Capetola on September 20, 2017

Nope! You aren’t seeing doubles. Well, sort of, at least. About a month ago we reported on the new feeds experience in Google Merchant Center. Yesterday, Inside AdWords revealed what we...

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Google Shopping Google Merchant Center E-Commerce Feed Optimization Feeds

The New Feeds Experience for Google Merchant Center
By Tony Capetola on August 18, 2017

What Google has dubbed the “new Feeds experience,” retailers new to Google Shopping or with brand new Merchant Center accounts are getting a first-hand access to an entirely updated UI...

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Google Shopping Google Merchant Center E-Commerce SEM PPC AdWords Editor

How To Get Visibility For Zero Impression Products In Google Shopping Campaigns
By John Sciacchitano on July 3, 2017

When you run a Google Shopping campaign with a large inventory of products on the ID level, it is standard that a sizable percentage of your products will not get impressions. There are...

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AdWords Google Shopping Google Merchant Center E-Commerce How-To

3 Easy Google Shopping Campaign Optimization Techniques
By Tony Capetola on June 27, 2017

With Google’s US search market share of nearly 64%, and a global share of over 77%, there is absolutely no reason why E-Commerce retailers shouldn’t be utilizing Google Shopping as a...

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AdWords Google Shopping Google Merchant Center Google Analytics E-Commerce PPC Feed Optimization How-To

9 Key Ways to Optimize Your Google Shopping Campaigns
By Tony Capetola on June 12, 2017

You’re not going to get away with the “set it and forget it” mentality when it comes to optimizing your Google Shopping campaigns. As one of the most intricate campaign types to manage...

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