Google Shopping Ads Testing New, Expandable, Full-Width Carousel?

By Anthony Capetola on Dec 08, 2017

We’ve seen quite a few rollouts by Google for Shopping this year. Some were big, such as an entirely new, and still-evolving Merchant Center, and others relatively small in the grand scheme of it.

As far as the display of Shopping ads themselves goes we’ve encountered Showcase formats and enhanced mobile-only styles.

Today, our team discovered yet another, and what we believe has not been seen just yet. We were only able to recreate the experience on a select few computers.

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We've Partnered With BigCommerce & Launched 'Google Shopping by Sales & Orders'!

By Anthony Capetola on Dec 04, 2017

Bethpage, NY – Sales & Orders, Premier Google Partner and creator of Management Software for Google Shopping, announced today it has partnered leading ecommerce platform provider BigCommerce to launch ‘Google Shopping by Sales & Orders,’ a native Product Feed Tool designed to help BigCommerce store owners effectively leverage the full capabilities Google Shopping.

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[DOWNLOAD] The Definitive 2017 Google Shopping Holiday Optimization Checklist

By Anthony Capetola on Nov 07, 2017

With Black Friday and Cyber Monday just around the corner, its never too late to get in some preparations for what could be your busiest time of year yet.

We've been slowly leading up to it with our series of Google Shopping Cyber Monday optimization posts.

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Google Shopping Cyber Monday Prep Part 4: Utilizing Merchant Center Programs

By Richard Aviles on Nov 06, 2017

November is officially here, which means the holiday commercials have already begun, and Cyber Monday is only a few weeks away.

As we continue to march on towards the busiest day of the e-commerce year, it’s vital that your Google Shopping campaigns are optimized and ready to shine.

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Google Merchant Center to Enable Automatic Item Updates by Default [Starting October 31st 2017]

By Anthony Capetola on Oct 17, 2017

As of today, emails have started coming in regarding a small update Google is making to the Automatic Item Updates feature for Merchant Center and feeds.

Automatic Item Updates is nothing new to Google Shopping.

The feature in Merchant Center allows Google to ping one’s E-Commerce website and automatically update price and availability attributes in Google Shopping based on what is found on the site.

For Automatic Item Updates to work, retailers must implement structured data markup on their website such as with schema.org annotations.

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