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Topic: Google Merchant Center

Google Merchant Center Product Data Feeds Product Data Feeds Surfaces across Google

Surfaces Across Google Just Got Better For Apparel Retailers
By Tony Capetola on January 16, 2020

Yesterday, Google Group Product Manager Denise Ho announced a revamped experience for Google Search that explicitly affects apparel and accessory retailers. The best part? You won't be...

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Google Express is Merging Fully with Google Shopping in a Few Weeks
By Tony Capetola on September 12, 2019

The last 24 hours or so has brought some much-anticipated "closure" to the uncertainty surrounding plans for Google's marketplace shopping destination Google Express. Well, revelation,...

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The New Google Merchant Center Experience is Live!
By Tony Capetola on September 9, 2019

Retailers and marketers may be pleasantly surprised when logging into their Google Merchant Center accounts today. And, Google is making it quite obvious.

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Google Merchant Center E-Commerce SEM PPC Product Data Feed Optimization Feeds Product Data Feeds Shopping Ads

Google is Changing the Rules for Unique Product Identifiers
By Tony Capetola on August 21, 2019

Yet another announcement from Google, and this time it is all about product feeds and unique product identifiers. Specifically though, Google will be enforcing new rules for retailers as...

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Google Shopping Google Merchant Center E-Commerce Product Data Feeds Product Data Feeds

New Google Merchant Center Shipping Requirements for Select Countries
By Tony Capetola on May 1, 2019

As of July 31st, 2019, retailers with country of sale set to Austria, Belgium, Canada, Ireland, or Poland will be required to submit accurate shipping rates for their product feeds in...

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