The first test run of Google's answer to third-party cookies has begun. With FLoC (Federated Learning of Cohorts) Google aims to establish a new standard in the privacy-first web for its...
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The first test run of Google's answer to third-party cookies has begun. With FLoC (Federated Learning of Cohorts) Google aims to establish a new standard in the privacy-first web for its...
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PPC Google Ads Search Engine Marketing
In a move that has been long in the making, Google has officially announced that it will stop selling ads (via Google Ads) based on one's browsing history from website to website.
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A new notice going out to Google Ads account owners is a crucial reminder that GDPR compliance is vital to maintaining one's presence through various Google advertising types.
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As part of the new digital services tax legislation in France & Spain, starting May 1st 2021 Google Ads will begin billing a Regulatory Operating Cost (ROC) for ads purchased by...
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As of April 1st 2021, Showcase Shopping ad groups will quite literally be disappearing from Google Ads. However, the layouts once generated by them will merge directly into standard...
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