The 2017 US Cyber Monday Google Shopping Analysis Snapshot

By Richard Aviles on Nov 29, 2017

Bethpage, NY - Sales & Orders has released its Cyber Monday 2017 US Google Shopping Analysis Snapshot, detailing a strong showing following what was a huge Black Friday.

E-commerce retailers experienced noteworthy growth this Cyber Monday compared to last, and much of the success can be credited to a willingness to spend more aggressively on Google Shopping.

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New Sales & Orders Features: Just in Time for the Holidays

By Richard Aviles on Nov 01, 2017

Today, we are proud to announce the official release of 3 major platform updates for Sales & Orders Management Software for Google Shopping.

Over the course of 2017 our engineers have been hard at work adding even more scalability for retailers of all sizes looking to make the most out of Google Shopping as part of their omnichannel marketing endeavors.

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Google Shopping Cyber Monday Prep Part 3: Opportunities

By Richard Aviles on Oct 26, 2017

When it comes to preparing for the busy holiday season, specifically Cyber Monday, optimizing your AdWords campaigns for success can be a very cumbersome task.

And while you’ll need to perform and uncover most of the improvements yourself, Google does lend you a helping hand via Opportunities.

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Google Shopping Cyber Monday Prep Part 2: Building Brand-Based Campaigns

By Richard Aviles on Oct 20, 2017

With the busy holiday season right around the corner, it’s important to take steps to not only make sure your e-commerce store is looking its absolute best, but to also focus on how you’re advertising your product catalog.

An effective strategy to consider here would be to break out your top performing brands into their own Google Shopping campaign.

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