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Topic: Feed Optimization

Google Shopping Product Data Feed Optimization Product Data Feeds

Google Product Category Now Only Optional in Google Shopping
By Anthony Capetola on March 27, 2019

The first of 2019's Google Product Feed Specifications updates is now official! Emails have just been received - Google Product Category has now been made optional for ALL PRODUCT...

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Google Shopping Google Merchant Center Feed Optimization Product Data Feeds

Google Expands GTIN Enforcement Criteria in Merchant Center
By Anthony Capetola on February 15, 2019

A notice has gone out to all Merchant Center account owners regarding Google expanding the GTIN enforcement criteria when sending a product feed. Specifically, this notice is in regards...

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E-Commerce Feed Optimization Product Data Feeds ecommerce Partnerships

We’ve Partnered With PriceWaiter®
By Anthony Capetola on November 26, 2018

 We are super excited to announce that we have partnered with PriceWaiter® to give retailers the ability to use their existing product feeds to drive new customers and orders that...

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Google Shopping Google Merchant Center E-Commerce SEM PPC Feed Optimization Feeds Product Data Feeds BigCommerce ecommerce E-Commerce Marketing Google Ads Premier Partner Awards Google Premier Partners

Sales & Orders Named the 2018 Premier Partner Award Winner in Shopping Innovation (Americas)
By Anthony Capetola on October 26, 2018

On October 25th, 2018, Google Premier Partners from all parts of the Americas (including Canada, US, South America) gathered together in New York City to honor finalists and name winners...

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E-Commerce Feed Optimization Feeds Product Data Feeds ecommerce Google Express Shopping Actions

We Now Manage Feeds for Shopping Actions
By Anthony Capetola on October 19, 2018

Our team is excited to announce support for Shopping Actions, not only via our apps for BigCommerce and Shopping and our Multi-Platform Feed Tool, but we can now provide Feed Management...

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