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Topic: E Commerce Marketing

E-Commerce Digital Marketing Email Marketing Email E-Commerce Marketing

The Importance of Email Marketing in 2021 and Beyond
By Richard Aviles on September 28, 2021

When it comes to modern marketing practices and methods, there are a myriad of options to choose from. Social media marketing may be the first one that comes to your mind or you may even...

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Pricing Tactics Digital Marketing ecommerce E-Commerce Marketing

Buy Now, Pay Later: How E-Commerce Stores Can Benefit From The Growing Financing Trend
By Richard Aviles on September 24, 2021

E-commerce continues to revolutionize the way people shop, and with each passing year it seems there is a new trend or innovation that makes it even better. Some fade with time, but that...

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Google Shopping Google Merchant Center Selling Online Google E-Commerce Marketing

E-Commerce Retailers Can Now Review And Create Google Smart Shopping Campaigns In Google Merchant Center
By Richard Aviles on September 21, 2021

In what was a rather understated feature release, Google has made it possible for e-commerce retailers to create a Google Smart Shopping Campaign right from within Google Merchant...

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E-Commerce E-Commerce Marketing Google Ads Mobile Optimization Search Engine Marketing Back To School Shopping

2021's Top Back To School Shopping Trends For E-Commerce
By Richard Aviles on August 12, 2021

2021's Back To School season is in full swing across the United States, and with demand already surging now is the time for e-commerce retailers to kick their marketing into high gear. 

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SEM PPC Selling Online Digital Marketing E-Commerce Marketing

Google Performance Max Campaigns Enter Beta Testing
By Richard Aviles on June 7, 2021

Google's latest automated campaign type has been officially cleared for beta launch after successfully yielding positive results in early-phase close testing.

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