Why Live Chat Is A Can’t Miss Tool for E-Commerce Businesses

By Richard Aviles on Feb 08, 2018

In today’s era of instant gratification, waiting on hold for or pressing buttons on your phone for customer service is something that is outdated, and quite frankly, extremely frustrating.

From a personal stand point, there are few things less appealing that having to go through that process.

And I’m not alone. In fact, according to a recent report by Groove, only 44% of consumers reported having a positive experience via phone support.

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How Trump's New Tax Bill May Impact eCommerce

By Matt Duczeminski on Feb 06, 2018

As you’ve almost certainly heard by now, Congress recently passed its long-awaited - and long-debated - tax bill.

Topics: E-Commerce
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The Importance of Branding in E-Commerce

By Richard Aviles on Jan 23, 2018

When most people think about a brand, they think of the visual aspect: they picture a popular product made by the brand, or they think of the brand’s logo. But in reality, the components that make up a brand are far more than just visual elements.

In addition to the mental image your brand evokes in consumers, there also exists a group of ideas or associations consumers have regarding your company. And these ideas and associations can manifest both in a practical and psychological way.

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Sales & Orders Releases Q4 2017 US Google Shopping Growth Analysis Report

By Richard Aviles on Jan 05, 2018

2017 has officially come to its conclusion, and to the delight of e-commerce retailers across the country was an overwhelmingly successful year on Google Shopping.

Q4 of 2017, with the help of a record breaking Black Friday/Cyber Monday and busier than usual holiday season, produced substantial growth compared to Q4 2016.

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ALERT: Google Merchant Center Experiencing Technical Issue for Product Feed Processing

By Anthony Capetola on Jan 04, 2018

Our team has been made aware of a technical issue Google is experiencing for Product Feed update processing in Merchant Center.

As of the time of this first posting, Google has stated that they are unable to process updates to feeds for use in Google Shopping.

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