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Topic: Analytics

AdWords Google Shopping Google Merchant Center E-Commerce PPC Feed Optimization Analytics

[DOWNLOAD] The Definitive 2017 Google Shopping Holiday Optimization Checklist
By Anthony Capetola on November 7, 2017

With Black Friday and Cyber Monday just around the corner, its never too late to get in some preparations for what could be your busiest time of year yet. We've been slowly leading up to...

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Insider Software & Analytics AdWords Google Shopping Press Releases E-Commerce Google Analytics New Feature Release

New Sales & Orders Features: Just in Time for the Holidays
By Richard Aviles on November 1, 2017

Today, we are proud to announce the official release of 3 major platform updates for Sales & Orders Management Software for Google Shopping. Over the course of 2017 our engineers have...

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AdWords Google Shopping E-Commerce SEM PPC How-To Google Analytics

Google Shopping Cyber Monday Prep Part 2: Building Brand-Based Campaigns
By Richard Aviles on October 20, 2017

With the busy holiday season right around the corner, it’s important to take steps to not only make sure your e-commerce store is looking its absolute best, but to also focus on how...

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AdWords Google Shopping E-Commerce PPC Analytics

Target & Bid VS. Bid Only: How Each Affects Your Google Shopping Campaign
By Richard Aviles on October 2, 2017

When it comes to adding remarketing audiences to your Google Shopping campaign, there are 2 main methods of targeting you can utilize: Target and Bid (Targeting in the new AdWords...

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