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AdWords Google Shopping E-Commerce PPC How-To

Google Shopping Campaign Priorities Best Practices
By Richard Aviles on November 16, 2017

Retailers are constantly looking for a leg up when it comes to improving their positioning and overall success in Google Shopping. For many, this arena is a bit of an enigma considering...

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AdWords E-Commerce SEM PPC Remarketing Dynamic Remarketing

AdWords Remarketing and Dynamic Remarketing Campaigns Now Expanded to Gmail
By Anthony Capetola on November 10, 2017

Yesterday, Inside AdWords published a lovely reminder about some of the new innovations from Merchant Center and AdWords. My reaction went something like this: “New stuff? No ☹.” ...

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AdWords Google Shopping Google Merchant Center E-Commerce PPC Feed Optimization Analytics

[DOWNLOAD] The Definitive 2017 Google Shopping Holiday Optimization Checklist
By Anthony Capetola on November 7, 2017

With Black Friday and Cyber Monday just around the corner, its never too late to get in some preparations for what could be your busiest time of year yet. We've been slowly leading up to...

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AdWords Google Shopping Google Merchant Center E-Commerce SEM PPC Feeds Google Customer Reviews

Google Shopping Cyber Monday Prep Part 4: Utilizing Merchant Center Programs
By Richard Aviles on November 6, 2017

November is officially here, which means the holiday commercials have already begun, and Cyber Monday is only a few weeks away. As we continue to march on towards the busiest day of the...

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Insider Software & Analytics AdWords Google Shopping Press Releases E-Commerce Google Analytics New Feature Release

New Sales & Orders Features: Just in Time for the Holidays
By Richard Aviles on November 1, 2017

Today, we are proud to announce the official release of 3 major platform updates for Sales & Orders Management Software for Google Shopping. Over the course of 2017 our engineers have...

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