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Google Ads coronavirus covid-19

COVID-19 Google Ads Relief Credits Have Started Rolling Out
By Tony Capetola on June 5, 2020

Eligible SMBs should now start to see those COVID-19 credits, courtesy of Google Ads, granted to their accounts - the notification is confirmed appearing in select accounts.

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E-Commerce Facebook Shops Instagram Shops

The New Facebook Shops: What You Need to Know
By Tony Capetola on May 20, 2020

With the coronavirus pandemic and spread of COVID-19 shifting the online retail landscape, Facebook has just released Facebook Shops to help brands connect with social shoppers.

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Google Shopping Google Merchant Center Surfaces across Google

Google Merchant Center, PayPal, and Free Shopping Listings
By Tony Capetola on May 19, 2020

What do you get when you connect your PayPal account with your Google Merchant Center account to "gain access" to those Free Product Listings on Google Shopping?

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E-Commerce E-Commerce Marketing coronavirus covid-19

E-Commerce Advertising Recovering Quickly Despite COVID-19
By Tony Capetola on May 13, 2020

While e-commerce businesses were not completely immune to the impact of the coronavirus pandemic and spread of COVID-19, advertising spend and performance has surged as of late.

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SEM PPC Google Ads

Verify Your Identity with Google Ads NOW
By Tony Capetola on May 11, 2020

In late April, Google announced that it would be extending its new identity verification policies to all advertisers, and the emails to those advertisers have started to roll in.

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