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Tony Capetola

Tony is the VP of Marketing here at Sales & Orders, along with heading up the inbound and customer marketing teams, Tony also oversees partnerships and branding for our award-winning company and platform.

Google Shopping Buy on Google

ALERT: Google Merchant Center to Pause Unmigrated Buy on Google Accounts in February
By Tony Capetola on February 12, 2021

"Final" notices have started going out to merchants who have yet to migrate fully to the new Buy on Google experience with zero commission rates within Merchant Center.

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Google Shopping Google Merchant Center Product Data Feeds

Google Merchant Center to Enforce Stricter Pricing Accuracy in April 2021
By Tony Capetola on February 5, 2021

Merchants leveraging Google Shopping Ads and Free Product Listings - take heed. Stricter enforcement in pricing accuracy from feeds to checkout is on the horizon.

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ecommerce Microsoft Microsoft Advertising Microsoft Merchant Center

We're Making it Easier To Get Started with Microsoft Advertising Shopping Campaigns
By Tony Capetola on January 15, 2021

We're working hard to help ecommerce merchants reach even more shoppers and increase sales as part of our latest and greatest release for the Sales & Orders platform.

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Google Shopping Google Merchant Center Feeds Product Data Feeds

Google Merchant Center Gets a Whole New Look for 2021
By Tony Capetola on January 14, 2021

Anyone logging into their Google Merchant Center accounts today may likely be surprised by an entirely new and fresh looking UI that does away with the "eternal dark mode."

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ecommerce Snapchat Social Media Marketing

Grow Your Ecommerce Business With Snapchat and Sales & Orders
By Tony Capetola on January 7, 2021

We are incredibly proud and honored to be partnering up with Snapchat in the new year to help ecommerce business owners take on 2021 by storm.

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