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Tony Capetola

Tony is the Chief Marketing Officer here at Sales & Orders, along with heading up the inbound and customer marketing teams, Tony also oversees partnerships and branding for our award-winning company and platform.

ecommerce Microsoft Microsoft Advertising Microsoft Merchant Center

We're Making it Easier To Get Started with Microsoft Advertising Shopping Campaigns
By Tony Capetola on January 15, 2021

We're working hard to help ecommerce merchants reach even more shoppers and increase sales as part of our latest and greatest release for the Sales & Orders platform.

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Google Shopping Google Merchant Center Feeds Product Data Feeds

Google Merchant Center Gets a Whole New Look for 2021
By Tony Capetola on January 14, 2021

Anyone logging into their Google Merchant Center accounts today may likely be surprised by an entirely new and fresh looking UI that does away with the "eternal dark mode."

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ecommerce Snapchat Social Media Marketing

Grow Your Ecommerce Business With Snapchat and Sales & Orders
By Tony Capetola on January 7, 2021

We are incredibly proud and honored to be partnering up with Snapchat in the new year to help ecommerce business owners take on 2021 by storm.

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Google Shopping Shopping Actions Surfaces across Google Buy on Google Google Free Product Listings

Google's Free Product Listings, Buy on Google Programs Officially Named
By Tony Capetola on December 18, 2020

What were once named Surfaces across Google and Shopping Actions, respectively, have now been given their new official distinctions in Google Merchant Center.

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Google Shopping Google Merchant Center Shopping Actions Surfaces across Google Buy on Google

Google Merchant Center Releases Custom Dashboards and Reports Builder
By Tony Capetola on December 2, 2020

Google has rolled out a custom dashboard and report builder tool directly within Merchant Center providing merchants and advertisers with a new way to generate additional product...

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