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Richard Aviles

Content Marketer at Sales & Orders.

Google ecommerce Microsoft UX Website Design

2021's Top Web Design/UX Trends For E-Commerce
By Richard Aviles on July 13, 2021

As e-commerce continues to evolve, many of its principles do as well. A couple, however, have remained consistently atop the list for success year after year: eye-catching site design...

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Microsoft Microsoft Advertising

What Are Microsoft Audience Ads & How Can Retailers Utilize Them?
By Richard Aviles on June 15, 2021

Microsoft continues to innovate their ads experience for both advertisers and users in ways that benefit both. Audience Ads are a perfect example of this.

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SEM PPC Selling Online Digital Marketing E-Commerce Marketing

Google Performance Max Campaigns Enter Beta Testing
By Richard Aviles on June 7, 2021

Google's latest automated campaign type has been officially cleared for beta launch after successfully yielding positive results in early-phase close testing.

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Google Shopping PPC ecommerce Shopping Ads Smart Shopping

How To Get The Most Out Of Google Smart Shopping
By Richard Aviles on May 27, 2021

Smart Shopping has made it easier than ever for retailers to effectively advertise their products on Google and achieve their sales goals.

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The Top 6 Metrics Every E-Commerce Store Should Monitor
By Richard Aviles on May 19, 2021

Successful e-commerce stores not only understand the importance of reading the metrics, but how to properly use the data to drive more sales.

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