Richard Aviles

Inbound Marketing Specialist at Sales & Orders. All I need in life is my girlfriend, my dogs, my camera and a campfire. Water's cool too, I guess.

Recent Posts

Sales & Orders Releases Q1 2018 US Google Shopping Growth Analysis Report

By Richard Aviles on Apr 27, 2018

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6 Product Landing Page Optimization Tips for Higher Conversion Rates

By Richard Aviles on Mar 01, 2018

In today’s hyper competitive e-commerce environment, it’s no surprise that there are more searches in Google related to Conversion Rate Optimization than ever before.

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Google Shopping Pro Optimization Tip: Building a Top Performers Campaign

By Richard Aviles on Feb 28, 2018

Effective Google Shopping strategy doesn't necessarily need to be overly complicated.

In our latest video, Marketing Manager Tony Capetola details a very simple optimization technique that can drive up your top line revenue, and help you make more sales.

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7 E-Commerce Trends Retailers Should Be Aware of in 2018

By Richard Aviles on Feb 22, 2018

As the principles of e-commerce itself continue to mutate, so must your approach to mastering it.

It’s easy to fall into the trap of what’s convenient, and what’s convenient is to just keep doing the same thing when it comes to marketing, customer service, and other aspects of running your own e-commerce store.

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VIDEO: 4 Most Forgotten Aspects of Properly Managing a Google Shopping Campaign

By Richard Aviles on Feb 21, 2018

Google Shopping campaign management is an inherently complicated task with a lot of moving parts.

Often times, some of these aspects of campaign management go over looked or are entirely forgotten about. The problem is, in the case of Google Shopping, any combination of omitted tasks can result in poor results. 

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