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Matt Duczeminski

A former teacher, Matt now specializes in R&D for ecommerce business owners and helps guide merchants in understanding the importance of this digital-first world.
Using Comparison Shopping Engines to Spur Conversions—and How to Do It
By Matt Duczeminski on April 29, 2019

Quick question: As a consumer, what’s one of the first things you do upon realizing you have a problem that will require you to make a purchase? If you said something along the lines of...

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What is Merchandising? Creating a Great Experience In-Store & Online
By Matt Duczeminski on April 2, 2019

There’s no doubt about it: Getting your target audience to step foot in your retail store, or to click over to your ecommerce website, isn’t exactly easy. And, of course, there’s...

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Remarketing Guide: Turn Online Leads into Conversions
By Matt Duczeminski on February 26, 2019

Think back to the last time you bought something from a brand you’d never heard of before. Chances are, you didn’t buy it right away. No matter how inexpensive the item was, you most...

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Beginner's Guide to Snapchat Advertising
By Matt Duczeminski on January 7, 2019

A few months ago we talked about the many ways Snapchat can be used to market your brand. While the focus of that article was more on how to organically grow a following on Snapchat, it...

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Creating an Effective Relationship Marketing Strategy for Your Ecommerce Business
By Matt Duczeminski on November 5, 2018

No matter what industry your company operates in; No matter what products you sell or services you offer; Whether your target consumers are individual people or major corporations; The...

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