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Anthony Capetola

Tony is the Marketing Manager at Sales & Orders heading up our inbound marketing and advertising team. His latest adventure, though? Being a dad!

Google Shopping SEM PPC ecommerce Google Ads Shopping Ads

Google Ads Is Killing Off Accelerated Delivery for Shopping and Search Campaigns [UPDATED]
By Anthony Capetola on August 20, 2019

Yes, it is true - Accelerated Delivery is going bye bye. "Starting 1st October, accelerated budget delivery will no longer be available on Search campaigns, Shopping campaigns, or shared...

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Google Shopping E-Commerce SEM PPC ecommerce Google Ads Smart Shopping Campaigns

Google Very Quietly Releases Item ID Targeting for Smart Shopping Campaigns
By Anthony Capetola on August 8, 2019

And we were just as surprised as you may be now, and on the heels of us adding support for Smart Shopping campaigns in Sales & Orders. Item ID subdivision has come to Smart Shopping...

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Google Shopping E-Commerce SEM PPC Shopping Ads Smart Shopping

We Now Support Google Smart Shopping Campaigns
By Anthony Capetola on July 24, 2019

Smart Shopping Campaigns are now live in our Full Access plans for Google Shopping campaign manager.  This adds an entirely new layer to our app's capabilities that could be of great...

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The New Google Shopping Homepage is Live in the US
By Anthony Capetola on July 22, 2019

It is here! Just a few days ago Google launched its new Shopping homepage in the US - something they had announced at Marketing Live this year.

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Google Shopping E-Commerce SEM PPC Feeds Product Data Feeds ecommerce Partnerships E-Commerce Marketing Bing Shopping Shopping Ads Shopify

Sales & Orders has Officially Launched in the Shopify App Store
By Anthony Capetola on July 1, 2019

All of us here are incredibly proud and excited to announce that our app is now fully launched in the Shopify App Store.

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